news

The ageing opportunity, ignored by brands

A recent proliferation of new brand straplines is pointing to an increased awareness of a ‘life-long’ audience brands want to talk to. This is good. For a long time now, women of my age (‘midlife’ or Queenagers to coin Eleanor...

11/10/2022

Propaganda launches new age-positive consulting offer

Leeds-based brand and creative consultancy, Propaganda, is launching a new consulting arm, Propaganda Agency, helping brands realise the opportunity to differently frame how we see mid-life and the years beyond. Propaganda has appointed brand strategist Claire Lowson to lead the...

22/06/2022

Propaganda creates inspiring brand film for Clipper Logistics

Leeds-based brand consultancy agency, Propaganda, has created an inspiring new brand film for retail logistics specialists, Clipper Logistics. Launched to mark the brand’s 30th anniversary year, the film – titled ‘Enabling Retail’ – celebrates Clipper’s industry-leading retail proposition. Blending live...

09/06/2022

Propaganda creates ‘purr-fect’ brand campaign for Tiger Sheds

Leeds-based strategic and creative brand consultancy, Propaganda has launched an advert campaign for leading garden building manufacturer and online retailer, Woodlands Home & Garden Group. Yorkshire-based Woodlands engaged Propaganda to develop a nationwide campaign to unveil a distinctive new look...

08/06/2022

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