Nouveau Lashes Beauty Bloggers Event
The top blogging community of Leeds made an exhibition of themselves at The Malmaison last night as we launched the Ultimate Lash Brand, Nouveau Lashes, to them. Despite the crappy weather, they came in their droves to #LashesLIVE to try...
Propaganda Appointed as CNG Plots Path Towards £1bn
We’ve been appointed to undertake a Brand Discovery™ for leading independent commercial gas provider CNG. The resulting strategy will help shape their future direction and drive their ambition of securing 10% market share of UK SME commercial gas supply. The business...
Nouveau Lashes Named Best Lash Supplier
Propaganda is proud to announce that our client, Nouveau Lashes has been awarded the title of “Best Lash Supplier” in the Guild of Professional Beauty Therapists Awards of Excellence. To find out why we won, take our online consultation...
Launching Lavitta: Fashion That Fits and Flatters Real Women
Next week sees the launch of Lavitta. An online fashion brand that real women have been waiting for. In sizes 12-24, the total collection currently is made up of four ranges: Tribal tracks, Blush Crush, Eastern Promise and Riviera Sun. The...
Propaganda Continue to Satisfy Ann Summers
You may have spotted in the press that we’ve been retained by Ann Summers in a deal that will see our partnership continue well into the future. The exciting news follows our work to redefine the brand’s position in a...
Jump. The SIM card taking 24 Seven to new heights.
The average British mobile user has no signal 15% of the time – that’s a lot of missed calls and a lot of missed opportunities. Whether you’re a consumer, business or even the Prime Minister. Whilst David Cameron had to...
The Car People TV Ads
Today sees the debut of The Car People’s latest TV ad. A part of the ‘We’re here for you’ campaign, the ad will run throughout March on ITV Yorkshire and Granada. Based on valuable insights gathered from a process undertaken...
Nouveau Lashes – Introducing the Ultimate Lash Brand
Last weekend saw the re-launch of Nouveau Lashes at Professional Beauty in London, the culmination of Propaganda’s unique Discovery research programme and brand creation process. A leader in professional lash techniques and training, Propaganda Discovery recognised an opportunity for Nouveau...
High Praise for Dark Desires “Best Campaign”
It’s great to see our work for Ann Summers is contributing to the pleasure retailer’s strong performance and the Dark Desires campaign is continuing to blow the stockings off their customers. As referenced in Retail Week, Valentine’s week online sales...
Total Success For Southerns
As part of the launch of Total, the new managed services proposition from Southerns, Propaganda has delivered a collaborative feature with leading trade magazine, FM Journal. Alongside a new ad execution, Propaganda also secured a substantial editorial contribution, explaining how...
From Good Hair Day to Fifty Shades of Grey
Strolling through our archives, we spotted this gem from our ghd days. It just so happens that the pleasant young chap we cast 2nd from right turned out to be Mr Grey himself, Jamie Dornan, the lead actor in 50...
Dark Desires Campaign Launch
The temperatures may have dropped outside, but Ann Summers are heating things up with their latest campaign, Dark Desires. Launched online and in their UK retail stores earlier this week, the campaign will promote the brand during the lead up...