Propaganda has boosted its Consulting team with the addition of Katherine Mayer-Jones as a Senior Consultant. This new appointment comes after a flurry of new client wins for Propaganda, having recently announced major brand positioning briefs for Reward Finance, Principle Healthcare and Ventrolla.
Katherine has recently moved from London where she led accounts for the likes of MAOAM (HARIBO) and Savills at creative agency, isobel. She has also worked in-house, having been Brand & Consumer Marketing Lead at Free-to-View (FTV) satellite television platform, Freesat, where she was responsible for brand strategy and consumer communications.
Katherine will work alongside Consulting Director Tom Fowler, leveraging her agency and client-side experience to deliver Propaganda’s Brand Discovery™ offer across multiple clients.
Tom Fowler said, “With our long-standing ‘no pitching’ policy at Propaganda, new business mostly comes through recommendations and referrals from previous clients, highlighting the level of insight and expertise within the team and our ability to surpass client expectations. Katherine is a welcome addition to the team and her experience will prove invaluable as we continue to transform brands and drive value for our clients.”