For the media and fashion followers across the globe, London Fashion Week is by far one of the most heavily anticipated fashion events of the year, where trends are born and inspiration is at an all time high.
Budding fashion stylists from all walks of life wait eagerly to see what the biggest names in fashion have to offer. But, any Matthew Williamson or Vivienne Westwood will know that no outfit is complete without an eye-catching, often avant-garde hairstyle to match, which is why hairdressers from celebrity stylists, to local salons look to fashion week to keep up with the trends and to ensure their style stays current and exciting for their clients.
So, in honour of our luxury hair care client Neal & Wolf, we teamed up with two salons, Trimmers in Liverpool and David Thomas in Lancashire to demonstrate how just off the catwalk, fashion week inspired hairstyles can be turned into gorgeous mainstream looks.
We invited a journalist from the Liverpool Echo and the Lancashire Evening Post into the salon where a stylist was on hand to create the latest hair trends using a selection of Neal & Wolf products.
The results? Each journalist left the salon with S/S12′ hottest hair trends, a goodie bag and a mist of Neal & Wolf’s unique scent hovering over them, yum!
The day was a huge success and each journalist went away with lots of inspiration for the perfect Fashion Week inspired hair feature. Watch this space for the result.