In an increasingly aggressive marketplace with competitors commoditising the sector with price-led promises, what could we advise our client, FMG? Join the race to zero? Or find a new way to differentiate and connect with the real issues your clients...

Kirsty Birks, Director at Propaganda, has been elected to serve as a Vice President of the MCA, the industry body representing the UK management consulting industry. Kirsty, who has been a member of the MCA Board since 2009 will be...

It’s here, our new Car People TV commercial. We hope you enjoy it – from early youtube hits it seems like lots of people already have. It aired on ITV on Good Friday during the perfectly appropriate Emmerdale. We’re extremely...

Making the most of Facebook’s new Timeline requires a new strategy. Whilst there has been a lot of conversation about the new Facebook Timeline and how it affects the day to day running of a particular page, there hasn’t been...

After delivering a successful 2011 campaign for Boost, celebrating their 10th anniversary milestone, Propaganda are getting ready to take the brand to the next level; to reach out to more people to get more, keep more, engage more and sell more…in the Boost way.

Visual images are becoming increasingly important in our society with the proliferation of screen-based technology and advertising.Pictures and video offer a quick way for us to consume information in an easily digestible form in a time poor society. It also...

Continuing in our strong relationship with Cambridge Weight Plan, we are working with them on a consultative basis, to grow and enhance their social channels. Most men and women will have a story to tell about dieting and weight-loss...

After a complete creative strategy review including a significant audit of market and competitor messaging, Propaganda are now developing a completely new brand campaign for The Car People set to break the codes of the used car sector.

Collaborating with your fans or customers is becoming an increasingly important part of social strategy. The way you tap into your community of customers, suppliers and other brand advocates can enhance a project and lift it from merely ‘crowdsourcing’ ideas....