The MCA is the voice of the consulting industry and here at Propaganda we’ve been members since 2005. So when the MCA made the decision to launch a new ground breaking scheme for the consulting industry, we were proud to be selected to create and design the ‘Consulting Excellence’ identity and launch collateral.
The MCA membership comprises around 60% of the UK consulting industry, including Deloitte, Accenture, IBM and KPMG. We believe that Consulting Excellence epitomises everything that MCA membership means to its members, and importantly, to their clients. Consulting Excellence is the ‘new hallmark of quality for management consulting firms, and commits them to the highest standards, adding tangible value to their clients. Getting client results is something we’re obsessed with, and has been recognised through the numerous MCA awards we’ve won for strategy, change management and consulting excellence.
Yesterday, the organisation marked their 60th anniversary with the launch of the new initiative. Unsurprisingly, it was a triumphant ceremony, whereby the brand received a huge amount of praise. In attendance was our Planning Director, and past winner of ‘MCA Consultant of the Year’, Julian Horberry
So, from us at Propaganda, congratulations to you all at the MCA for initiating an exciting step forward in the consulting industry.